on the job: malvern prep marketing shoot
One of the many reasons I love my job is because of the many ways that projects come together. My creativity often feeds off of the unpredictability of photo shoots — will the weather hold out? Will the subjects show? It’s a lot of nimble problem solving and thinking on my feet. It’s not unusual for me to be thinking about my next shot while I’m still clicking away at my current one.
on the job: ballinger lifestyle shoot
Collaboration is at the core of my photography and business philosophies. No matter if I’m working with a new or returning client, a single person or a large business, it’s important to me to be a partner in the creative process. The team approach always produces the best results in my experience. When Ballinger reached out about working together a few weeks ago, it only took one look at their website for me to know we were a perfect match.
planning your fall content calendar
The beginning of August means a new school year is a mere couple of weeks away. While a lot of people (myself included) don’t want to acknowledge the fact that summer even has an end — or that that end is coming nearer — it is nonetheless true. So, in the spirit of collaboration and sharing of insights from my side of the table, I thought I’d broach a topic that often can get overlooked in the summer malaise: the benefits of planning your fall content calendar.
on the job: guilford college
Students graduate, administrations change, and so do trends and campuses. Marketing images — for universities or other industries — need to stay fresh.
3 REASONS TO ADD A HEADSHOT STATION TO YOUR BUSINESS CONFERENCE PLANNING CHECKLIST
MAKE YOUR BUSINESS CONFERENCE STAND OUT AND HAVE ATTENDEES TALKING BY ADDING A HEADSHOT STATION TO YOUR CONFERENCE PLANNING CHECKLIST.
on the job: what is retouching?
Digital retouching of images often gets thought of as just ‘making people thinner’ or ‘cleaning up skin and hair’. But it can be so much more.
on the job: executive portraits
Executive portraits are a huge part of the outward image for any leader, no matter what industry. Whether you are talking about higher ups at a huge, multinational corporation with thousands of employees or the CEO of a small business with only twenty or thirty employees, executive portraits are often the first impression of an institution’s leadership.
7 WAYS STUNNING IMAGES CAN INCREASE CAMPUS EVENT ATTENDANCE
GETTING STUDENTS ONBOARD FOR CAMPUS EVENTS CAN BE HARD. SHOWING GROWTH OPPORTUNITY THROUGH PREVIOUS EVENT PHOTOS AND STUNNING IMAGES CAN HELP INCREASE TRAFFIC.