When you invest in hosting an event, whether it’s a conference, gala, fundraiser, retreat, or company celebration, you’re doing a lot more than just having a party. When you host these events, you’re creating an opportunity to tell a story, market your brand, and create a  connection with your audience. Professional photography turns these moments into marketing assets that you can use long after the event is over.

At Melissa Kelly Photography, my team and I help organizations capture the energy, emotion, and intentionality behind your events so you can leverage those photos across platforms year-round. Here’s why professional event photography delivers such a strong ROI.

At the end of January, Villanova University hosted their Annual Women in Tech Conference. In 2025, Villanova celebrated 10 years of hosting the conference, so I was excited that our team was able to cover the event once again this year.

At the end of January, Villanova University hosted their 9th Annual Women in Tech Conference and asked me to document this impressive event. A chance to document women doing incredible work in the technology field (or any field for that matter)? YES PLEASE.

ALUMNI ENGAGEMENT IS CRUCIAL FOR BUILDING RELATIONSHIPS WITH ALUMNI AS WELL AS INCREASING FUNDING FOR UNIVERSITIES. WE LOOK AT SOME BEST PRACTICES.